Wednesday, July 25, 2007

Avis to Allow Customers to Rent a Car AND Driver

Moving into competition with taxis, limousines and local car services, car-rental giant Avis announced a new service that enables customers to book a chauffeur when renting.

A chauffeur can be hired with 24-hour notice in 10 big cities, including New York and Los Angeles. The cost in addition to rental charges: $30 per hour with a three-hour minimum.

Rental experts applaud the move and expect other car-rental companies to follow suit. "I'm surprised it hasn't been done sooner," says consultant Michael Kane.

But the service may set off a firestorm in the taxi, limousine and car-for-hire industries. "Local licensing restrictions in many jurisdictions would preclude Avis from doing this," says Hal Morgan, of the Taxicab, Limousine & Paratransit Association, which represents 1,100 transportation companies.

But Avis Vice President Michael Caron says his company is "not in the livery business," so local laws regulating cars for hire do not apply to its Chauffeur Drive service.

Customers using the service are billed separately by Avis for the rental car and by WeDriveU, a company based in San Mateo, Calif., that provides chauffeurs and has been in business since 1988.

Read more on this in the USA Today


LiMo said...

As for me I always prefer to rent limo then other car. I think you’re the luckiest person in this world if you have got a chance to taste the ultimate luxurious voyage in a limo.

hummer limo said...

I hope these measures will help AVIS to compete with others. I like this company service and wish them to be in market and get success.